Category Archives: Platform

As A Writer in Today’s World, What Do You Need?

I was tooling through some of our older posts here at Writers Helping Writers, and I found a  “how are we doing?” one from The Bookshelf Muse era. This is where we would do a check in with you guys … Continue reading

Posted in About Us, Agents, Blogging Tip, Business Plan, Emotion Thesaurus Guide, Focus, Foreign Rights, Marketing, One Stop For Writers, Platform, Positive & Negative Thesaurus Guides, Promotion, Publishing and Self Publishing, Sales Numbers & Helpful Data, Social Networking, The Business of Writing, Time Management, Uncategorized, Websites | 35 Comments

A Book Marketing Truth Few Experts Will Admit

Book marketing is tough, especially when it comes to self-publishing. The good news is there is no shortage of experts, books and websites out there to advise authors on how to market. The bad news is that while some offer … Continue reading

Posted in Marketing, Platform, Promotion, Publishing and Self Publishing, Social Networking, Uncategorized | 71 Comments

Creative Book Launches That Command Attention

Being an Indie author means a tremendous amount of pressure lies at our door as we release a book. Without the backing and promotional support of a publishing house, we are on our own. Success or failure is up to … Continue reading

Posted in About Us, Experiments, Marketing, Platform, Promotion, Random Acts of Kindness, Uncategorized | 20 Comments

Website Tips for Authors

Welcome, everyone, to the new home of The Bookshelf Muse! I hope you’re finding your way around easily. Angela and I feel like we’ve upgraded from a condo to a multi-family home. Finally, there is ROOM for everything! In the … Continue reading

Posted in Guest Post, Marketing, Platform, The Business of Writing, Websites | 12 Comments

Need Online Exposure? Asking Bloggers For Help

Recently I posted a tip on Facebook regarding the wrong way to contact bloggers for exposure after being “cold call” emailed myself. The cliff note version is that a marketing person sent me a form letter asking for book exposure, … Continue reading

Posted in Book Review, Marketing, Platform, Promotion | 38 Comments

Reluctant to Join Social Media?

Hi everyone! For some, the war cry of Join Twitter! Network! Engage & Share! Create a Facebook Page! Get Yourself Out There! can seem a bit much. I know a lot of writers who are confused and frustrated because they … Continue reading

Posted in Platform, Social Networking, Uncategorized | 15 Comments

Creating An Author Platform That Sticks

Today we welcome S.R. Johannes, author of the YA Wilderness Thriller, Untraceable and the newly released On The Bright Side, a super fun Tween Paranormal about a girl becoming a guardian angel after she dies, only to discover her charge … Continue reading

Posted in Guest Post, Marketing, Platform, Promotion | 37 Comments

Do You Need a Social Media Intervention?

It’s drilled into us by the Publishing Powers That Be: platform, platform, platform. Embrace Social Media. Blog. Get on twitter. Engage. Network. Connect. Start early, think ahead, get a platform in place before the deal. And because we want to … Continue reading

Posted in Agents, Balance, Blogging Tip, Focus, Platform, Writing Time | 68 Comments

Blogging Tip: 3 Fast Fixes

A lot of people wonder how they can create a Breakout Blog that will help build platform and connect them to their audience. This series on Blogging Tips looks at ways to maximize blog performance to reach these goals.  I … Continue reading

Posted in Blogging Tip, Platform, Social Networking | 36 Comments

Blogging Tip: Know Your Audience

A lot of people wonder how they can create a Breakout Blog that will help build platform and connect them to their audience. This series on Blogging Tips looks at ways to maximize blog performance to reach these goals.  WHAT … Continue reading

Posted in Blogging Tip, Platform, Social Networking | 30 Comments