Category Archives: Platform

Dan Blank: The Daily Practice of Growing Your Audience

Finding your book’s ideal audience and the people who are influential with that group is a core piece of marketing, but many authors struggle with where to even begin. Dan Blank of WeGrowMedia is here with practical, actionable steps to … Continue reading

Posted in Guest Post, Marketing, Platform, Publishing and Self Publishing, Social Networking, Time Management | 21 Comments

The Story of Prose, A Social Platform For Writers

Becca and I are passionate about helping writers, no secret there. Two years ago this passion sent us “down the rabbit hole” to create a writing web app with Lee Powell of Scrivener. Some have wondered, Why do this when … Continue reading

Posted in Guest Post, Motivational, Platform, Social Networking, Software and Services, Uncategorized | 6 Comments

Build Your Author Life BEFORE Your Book Release

Donna Galanti is BACK, people! She’s here to day to give some very thorough tips on connecting with other authors and building a community of writers before a book’s release. Get ready to hit that “Bookmark” button, because there’s some truly helpful stuff here … Continue reading

Posted in Marketing, Platform, Promotion, Social Networking | 28 Comments

As A Writer in Today’s World, What Do You Need?

I was tooling through some of our older posts here at Writers Helping Writers, and I found a  “how are we doing?” one from The Bookshelf Muse era. This is where we would do a check in with you guys … Continue reading

Posted in About Us, Agents, Blogging Tip, Business Plan, Emotion Thesaurus Guide, Focus, Foreign Rights, Marketing, One Stop For Writers, Platform, Positive & Negative Thesaurus Guides, Promotion, Publishing and Self Publishing, Sales Numbers & Helpful Data, Social Networking, The Business of Writing, Time Management, Uncategorized, Websites | 35 Comments

A Book Marketing Truth Few Experts Will Admit

Book marketing is tough, especially when it comes to self-publishing. The good news is there is no shortage of experts, books and websites out there to advise authors on how to market. The bad news is that while some offer … Continue reading

Posted in Marketing, Platform, Promotion, Publishing and Self Publishing, Social Networking, Uncategorized | 71 Comments

Creative Book Launches That Command Attention

Being an Indie author means a tremendous amount of pressure lies at our door as we release a book. Without the backing and promotional support of a publishing house, we are on our own. Success or failure is up to … Continue reading

Posted in About Us, Experiments, Marketing, Platform, Promotion, Random Acts of Kindness, Uncategorized | 20 Comments

Website Tips for Authors

Welcome, everyone, to the new home of The Bookshelf Muse! I hope you’re finding your way around easily. Angela and I feel like we’ve upgraded from a condo to a multi-family home. Finally, there is ROOM for everything! In the … Continue reading

Posted in Guest Post, Marketing, Platform, The Business of Writing, Websites | 12 Comments

Need Online Exposure? Asking Bloggers For Help

Recently I posted a tip on Facebook regarding the wrong way to contact bloggers for exposure after being “cold call” emailed myself. The cliff note version is that a marketing person sent me a form letter asking for book exposure, … Continue reading

Posted in Book Review, Marketing, Platform, Promotion | 38 Comments

Reluctant to Join Social Media?

Hi everyone! For some, the war cry of Join Twitter! Network! Engage & Share! Create a Facebook Page! Get Yourself Out There! can seem a bit much. I know a lot of writers who are confused and frustrated because they … Continue reading

Posted in Platform, Social Networking, Uncategorized | 15 Comments

Creating An Author Platform That Sticks

Today we welcome S.R. Johannes, author of the YA Wilderness Thriller, Untraceable and the newly released On The Bright Side, a super fun Tween Paranormal about a girl becoming a guardian angel after she dies, only to discover her charge … Continue reading

Posted in Guest Post, Marketing, Platform, Promotion | 37 Comments