Category Archives: Marketing
The Secret to Getting Paid to Sell Books
Many writers I know either write non-fiction already or are toying with the idea. It’s a lot of research and work, but because it tailors to a specific audience, books can also do quite well. But what if there was … Continue reading
Why Writers Shouldn’t Query Self-Published Books
Have you self-published a novel you had originally intended to send to literary agents (to see how it did)? Or, did you self-publish a novel, decide that publishing path wasn’t for you, and now want to send that book to … Continue reading
Navigating the Changing Face of Book Promotion with Smart, Effective Strategies
Hi everyone! I hope everyone is enjoying summer and taking time to refill their creative wells. Writing, publishing, and marketing is a lot of work so making time for ourselves to recharge is really important. The other critical thing we … Continue reading
The Emotionally Intelligent Writer
I’m a psychologist, so I like to believe there are a set of characteristics that can predict author success. Sure, like any subset of the population—and I’m going to define ‘successful authors’ as those who generate a full-time income from … Continue reading
Five Ways To Maintain Book Buzz While Writing and Managing Post-Pub Life
All writers know it’s a challenge to keep our book in the spotlight after the rush of a book launch has passed. Author Lizbeth Meredith passes on 5 suggestions to focus on as you work on your next book. For … Continue reading
Distribution: Should You Go Wide or Narrow?
How should I distribute my books? Do I stick with one marketplace and possibly limit my options, or do I diversify and risk spreading myself too thin? These are questions every author struggles with. Dave Chesson is here to discuss … Continue reading
Writers, Taking a Break This Summer? Here’s How To Be Productive, Too
Ah, summer. Freshly mowed grass, sunshine, grilling kabobs on the barbecue, a pitcher of mojitos…does it get any better than this? Some of you have likely decided to take time off from writing. Totally understandable. You’ve worked hard and have … Continue reading
15 (Mostly) Free Tools to DIY Your Self-Published Book
Hi everyone! So happy to welcome writing coach Mandy Wallace to the blog, who has rustled up some great links for anyone looking to Self-Publish. As most writers know, a good set of tools is worth its weight in gold…especially … Continue reading
Essential Marketing Tactics For Children’s Authors
When we aren’t working on thesaurus books, Becca and I write for children and young adults. This means we know that one of the biggest challenges for Kid-lit & YA authors in is marketing. In most cases, the book buyers … Continue reading
Six Smart Ways Indie Authors Can Collaborate When Marketing
The control and freedom indie authors have can be a big asset when it comes to marketing. The problem is time. Shouldering the weight of writing, editing, researching, publishing, marketing, and promoting alone can be exhausting, especially knowing our industry … Continue reading