Category Archives: Promotion
The Writing Tip Double-Double
Okay to start off, know that I am sending each and every one of you a mental hug right now. What a challenge this year has been so far. It’s surreal for me still, that all of this is happening. … Continue reading
How to Make a Book Trailer that Speaks to Readers
Book Trailers can be a great way to market your story, and we’ve got the perfect person to provide insight on the process. Victor Blasco from Yum Yum videos has got some great tips on how to structure your trailer … Continue reading
The Secret to Getting Paid to Sell Books
Many writers I know either write non-fiction already or are toying with the idea. It’s a lot of research and work, but because it tailors to a specific audience, books can also do quite well. But what if there was … Continue reading
Navigating the Changing Face of Book Promotion with Smart, Effective Strategies
Hi everyone! I hope everyone is enjoying summer and taking time to refill their creative wells. Writing, publishing, and marketing is a lot of work so making time for ourselves to recharge is really important. The other critical thing we … Continue reading
The Emotionally Intelligent Writer
I’m a psychologist, so I like to believe there are a set of characteristics that can predict author success. Sure, like any subset of the population—and I’m going to define ‘successful authors’ as those who generate a full-time income from … Continue reading
Five Ways To Maintain Book Buzz While Writing and Managing Post-Pub Life
All writers know it’s a challenge to keep our book in the spotlight after the rush of a book launch has passed. Author Lizbeth Meredith passes on 5 suggestions to focus on as you work on your next book. For … Continue reading
Distribution: Should You Go Wide or Narrow?
How should I distribute my books? Do I stick with one marketplace and possibly limit my options, or do I diversify and risk spreading myself too thin? These are questions every author struggles with. Dave Chesson is here to discuss … Continue reading
15 (Mostly) Free Tools to DIY Your Self-Published Book
Hi everyone! So happy to welcome writing coach Mandy Wallace to the blog, who has rustled up some great links for anyone looking to Self-Publish. As most writers know, a good set of tools is worth its weight in gold…especially … Continue reading
Essential Marketing Tactics For Children’s Authors
When we aren’t working on thesaurus books, Becca and I write for children and young adults. This means we know that one of the biggest challenges for Kid-lit & YA authors in is marketing. In most cases, the book buyers … Continue reading
Six Smart Ways Indie Authors Can Collaborate When Marketing
The control and freedom indie authors have can be a big asset when it comes to marketing. The problem is time. Shouldering the weight of writing, editing, researching, publishing, marketing, and promoting alone can be exhausting, especially knowing our industry … Continue reading