Category Archives: Promotion

Identifying Your Reader

One key factor to any marketing strategy’s success is knowing who your audience is, and yet, this tends to be the main ingredient many of my author clients miss from their marketing process. In my other life, I run the … Continue reading

Posted in Marketing, Promotion, Reader Interest, Resident Writing Coach, Social Networking | 7 Comments

Goal-Setting for Writers (During a Pandemic)

None of us enjoys uncertainty. And unfortunately, that’s what we have right now. A lot is happening outside the doors to our homes. Stress and worry have become part of our everyday. Life’s not easy at the moment and that … Continue reading

Posted in Agents, Buying Books, Focus, Goal and Milestones, Goal Setting, Marketing, Motivational, Platform, Promotion, Publishing and Self Publishing, Reader Interest, Social Networking, The Business of Writing, Time Management, Uncategorized, Writer's Attitude, Writing Time | 12 Comments

The Writing Tip Double-Double

Okay to start off, know that I am sending each and every one of you a mental hug right now. What a challenge this year has been so far. It’s surreal for me still, that all of this is happening. … Continue reading

Posted in About Us, Focus, Goal Setting, Marketing, Motivational, One Stop For Writers, Promotion, The Business of Writing, Time Management, Writer's Attitude, Writer's Block, Writing Craft, Writing Time | 12 Comments

How to Make a Book Trailer that Speaks to Readers

Book Trailers can be a great way to market your story, and we’ve got the perfect person to provide insight on the process. Victor Blasco from Yum Yum videos has got some great tips on how to structure your trailer … Continue reading

Posted in Book Trailers, Marketing, Promotion, Publishing and Self Publishing, Uncategorized | 9 Comments

The Secret to Getting Paid to Sell Books

Many writers I know either write non-fiction already or are toying with the idea. It’s a lot of research and work, but because it tailors to a specific audience, books can also do quite well. But what if there was … Continue reading

Posted in Collaboration, Guest Post, Marketing, Promotion, Publishing and Self Publishing, The Business of Writing, Uncategorized | 7 Comments

Navigating the Changing Face of Book Promotion with Smart, Effective Strategies

Hi everyone! I hope everyone is enjoying summer and taking time to refill their creative wells. Writing, publishing, and marketing is a lot of work so making time for ourselves to recharge is really important. The other critical thing we … Continue reading

Posted in Marketing, Platform, Promotion, Publishing and Self Publishing, Social Networking, The Business of Writing, Uncategorized, Websites | 7 Comments

The Emotionally Intelligent Writer

I’m a psychologist, so I like to believe there are a set of characteristics that can predict author success. Sure, like any subset of the population—and I’m going to define ‘successful authors’ as those who generate a full-time income from … Continue reading

Posted in Marketing, Promotion, Resident Writing Coach, Social Networking, The Business of Writing, Time Management, Uncategorized, Writer's Attitude | 13 Comments